If your goal is increase traffic to your website and boost your search engine optimization (SEO), blogging is one of the most effective ways to keep your website on the map. Blogging for business is a science. Every time you add a new post, you are adding a new page to your website. That means each post creates new search engine ranking possibilities. By crafting each blog around specific keywords and associating appropriate tags - you are telling Google, Yahoo, and Bing how to find you. More importantly, you are teaching each search engine which audience to bring to your site. Consistent blogging maintains constant conversation between your otherwise stagnant website and these search engines.
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