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Influence Marketing Services

Connecting Your Business with the Storytellers of the Digital World

Influence marketing is one of the latest “buzz words” in marketing, and for good reason. When properly implemented, influencer marketing has the potential to deliver eleven times greater return on investment (ROI) compared to more traditional forms of digital marketing.

Influence marketing isn’t necessarily new; businesses have been using celebrities have been promoting products for decades. However, today’s influencer is vastly different than the concept of an untouchable character in a seemingly perfect ad campaign. Typically, influencers are those with a substantial number of followers and high engagement on their content. Brands work with these influencers to promote their products in the posts of that personality.

It is important to note that there are substantial risks to influence marketing, and managing an influence marketing campaign takes a lot of work. However, with the right marketing professional on your team – your brand can harness the power of the influencer.

At Heeren Content & Strategy we specialize in finding the best match between top-tier influencers and growing small business brands. Whether you are currently an influencer, or if you’re interested in building a strategy – we can help!

 
 

"A brand is no longer what we tell the consumer it is - it is what consumers tell each other it is."

– Scott Cook

 
 

Are You An Influencer?

Heeren Content & Strategy represents and manages campaigns for brands across the United States. If you’re an influencer looking for representation, drop us a line – we’d love to spark up a conversation and determine if we’d be a good team.

Apply Here

 

 

Why Should I Make Influence Marketing a Part of my Brand Strategy? Here are the Stats!

 

70% of millennial consumers are influenced by the recommendations of their peers in buying decisions.

30% consumers are more likely to buy a product recommended by a non-celebrity blogger. Research shows that consumers tend to relate more to these influencers and value their opinions more than that of celebrity influencers.

Among shoppers, men are two times more likely to be influenced by reviews and recommendations compared to women.

59% of surveyed influencers said that Instagram was the best medium to engage with their audiences.


 

Pricing

Our comprehensive marketing strategy packages are designed to be the best value for your business. However, every small business has different needs – so each package will vary. Typically, influence marketing management will range from $800 to $3000 per month with a minimum 6-month contract.